Sr. Director, Endocrinology Marketing
Recordati Rare Diseases
Offering 20-plus years of experience creating and launching complex U.S. and global marketing strategies in the competitive pharmaceutical industry, Elaine Goldwater, MBA ’03, has a talent for guiding informed decision-making, leading strategic planning and strategic operations, and delivering double-digit growth and transform across high-value product portfolios.
Goldwater has expertise including deep knowledge of the product lifecycle from pre-clinical/early-stage development through launch, loss of exclusivity (LOE), line-extension and late lifecycle products. In addition, her mastery of country and global operations is leveraged with a background in building market archetypes, shared best practices, and profitable strategy and execution models.
Goldwater drives end-to-end commercial strategy creation and execution through a collaborative cross functional process that delivers above brand performance driving to growing net revenue and ensuring patient access. She is especially adept at motivating and uniting cross-functional teams toward common goals.
Ensuring an integration of technology like AI integration and simple narrative story telling is how Goldwater focuses on creating an innovative, collaborative environment where everyone focuses on common goals. This is done by gathering input from internal and external customers and engaging with scientific leaders, I can innovate solutions, shape and articulate our vision, and generate buy-in across an enterprise.