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Kristen G. Knouft

Chief Marketing Officer

WizeHive

Kristen G. Knouft

Kristen is passionate about creating and transforming markets, growing organizations and developing people and teams and does so with a focus on innovation and impact.

Kristen is Chief Marketing Officer at WizeHive, a growth stage technology company that provides a unique “low code” platform to help clients better manage business processes. Prior to WizeHive, Kristen was a Managing Director with Accenture, responsible for marketing and growing Accenture’s global procurement services business which contributes more than $750M in Sales per annum. Prior to Accenture, she was part of the senior leadership team that started and launched Procurian in 2000 and grew the business from a small start-up to a global market leader - with nearly 1,000 people and operations in seven countries - which was eventually acquired by Accenture. As Procurian’s SVP and Chief Marketing Officer, Kristen played a key role in shaping and executing product and go-to-market strategies and transformed Marketing from a tactical function to a strategic one that directly contributed to the company’s revenue and market growth. She led a team of marketers in the creation of the Procurement BPO category (a $3+Billion category today, which did not exist in 2000); the positioning of Procurian as the clear and recognized market leader; along with revenue fueling efforts including demand and lead generation. She also supported other key advancements including early stage fund-raising, expansion into Europe and Asia, the integration of three acquisitions; and the development and execution of talent growth strategies.

Kristen graduated from Drexel University (LeBow ’93) and lives in Wayne, PA with her husband Dave (LeBow ’93) and two children Aiden (11) and Keira (9). Kristen loves – more than anything – just hanging out with her husband and kids and is an avid skier, online shopper and party-planner.