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Business Commentary

Appeared on April 4, 2009

Management Professor and Associate Dean for Strategic Initiatives Donna De Carolis, Ph.D., discussed for her business commentary how entrepreneurs should handle stress especially now in times of an economic downturn. The main thing to avoid is cognitive distortions where people emphasize the negative and ignore the positive. Instead entrepreneurs should always remember that they are in control and should write down short and long term plans of action since writing will help clarify thoughts. Staying in touch with business associates, family and friends also helps to control stress since they keep you grounded and give you a different perspective on things.