Appeared on February 27, 2009
The business model for PhindMe grew out of the partners’ entry into a Lebow College of Business competition. Those who have watched the two in action give PhindMe a good chance of success. “They don’t just have a sense of the product,” said Mark Loschiavo, executive director of the Baiada Center. “They have an understanding of distribution strategies, a sense for how to acquire customers, how to build a business around it.”