Changing Gears
The colorful jumble of bikes filling, and sometimes overflowing, the racks throughout campus tell a story. From road bikes to fixies to hybrids and beach cruisers, they speak individually to the unique tastes of their riders, but collectively they’re a testament to just how hot cycling is right now. Cycling may not exactly qualify as a trend; given its long-term functionality and global appeal, it’s a cultural mainstay, but a mainstay that’s certainly experiencing a trendy moment. Commuters choose bicycles over cars with increasing frequency, Lycra-clad enthusiasts register for charity rides and races in record numbers, and forward-thinking city planners can’t paint bike lanes or open new trails fast enough. In Philadelphia, the number of cyclists on Center City streets has more than doubled since 2002 – an increase that is replicated in urban downtowns across the country.
Businesses have reacted to the added demand for cycling by increasing spending on everything from bike-friendly infrastructure to bike-sharing programs. Timothy Ericson, LeBow graduate and founder of private bike-share provider Zagster, says bike-sharing and other cyclist-friendly amenities are “becoming a key driver of employee recruitment and retention, giving companies a competitive advantage in the marketplace. They also help contribute to a healthier workforce, which is usually a more productive workforce, which also contributes to a competitive edge.”
Outside the office, cycling is establishing a reputation as the emergent social and professional connector of a new generation. If the headlines are to be believed, 2014 is the year that cycling reached critical popularity and conquered the golf course as the deal-making venue of choice. A CNN headline made the bold declaration, “For entrepreneurs, cycling is the new golf.”
And other publications have joined the chorus, declaring that the bag of clubs is being replaced by a carbon fiber road bike for corporate executives and startup entrepreneurs alike.
In a side-by-side comparison, there may be no less likely substitute for a pastoral golf course than the pavement-bound, traffic dodging reality of riding a bicycle in the city.
But where cycling wins is its ability to fit so seamlessly into a multitude of lifestyles: rabid, athletic road bikers gather to collectively push their physical limits; commuters save time, money and the environment as they pedal to work; and recreational bikers prove that enjoyment only requires a little motivation, a borrowed bike and a desire to get outside.
Where golf is exclusive, cycling requires no membership. That inclusiveness creates the perfect environment to form bonds and connect with new people over a shared passion. It’s not so much replacing golf as reinventing how and where people connect in their business and social lives.
LeBow alumni and students are players in cycling’s social surge. Mirroring the inclusiveness of the activity, their relationships to cycling are diverse and varied. They include a civic hacker, an athlete, a philanthropic fundraiser and a team of entrepreneurs. In short, those profiled here are the embodiment of cycling’s surprisingly broad social web – a picture of what cycling is and what it can become.
The Civic Hacker
Corey Acri is an impatient man. He hates waiting for buses, loathes traffic, and searching for parking is absolutely out of the question. He’s tried other forms of transport, but commuting via bicycle is easily the most wait-free way from his home in Northern Liberties to Drexel, where he works in the School of Law and is pursuing his MBA at LeBow. With the added bonuses of fresh air and exercise, Corey considers his daily ritual to be almost perfect.