PhD Candidate
Marketing
Education
Ph.D. Student in Marketing Department of Management, LeBow College of Business Drexel University, Philadelphia, PA (expected 2025)
M.A. in Psychology Sogang University, August 2018
B.A. in English Literature/Psychology Catholic University of Korea, February 2016
Research
Won, Y. & Lee, C. H. (2022). Suffix of Morpheme Transposition Effect in Korean Word Recognition. Social Science Studies, 30(1), 132-158.
Won, Y. W., Won, C., & Won, Y. (2021). Cyclical Consumption and Expected Stock Returns: Evidence from the Korean Capital Market. Global Business and Finance Review, 26(3), 14-32.
Won, Y. & Lee, C. H. (2019). The Stem Transposition Effects in Korean Word Recognition. Journal of Language Sciences, 26(2), 253-271.
Lee, C. H., Won, Y., Park, J. Y., & Lim, J. (2018). Laughter: Psychological Mechanisms, Considerations, Future Directions. Journal of Brain Behaviour and Cognitive Sciences, 2(1), 1-5.
Teaching Experience
Instructor MKTG 201: Introduction to Marketing Management Recitation: Fall 2021, Winter 2022, Spring 2022
Teaching Assistant MKTG 201: Introduction to Marketing Management – Winter 2022, Spring 2022 MKTG 321: Sales Management – Fall 2020, Winter 2020, Spring 2021 MKTG 326: Marketing Insights – Winter 2021, Spring 2021, Summer 2021 MKTG 366: Customer Analytics – Winter 2021, Summer 2021 MKTG 606: Customer Analytics – Spring 2021 MKTG 607: Marketing Experiments – Summer 2021