Appeared on September 8, 2010
In an article about the differing fashion sense of P&G's new CEO Bob McDonald and his predecessor A.G. Lafley, Elliot Schreiber, Ph.D., clinical professor of marketing and executive director of the Center for Corporate Reputation Management said the change in imagery could have any number of reasons, and he wouldn’t advise making too much of it. McDonald is not Lafley, and it might be as simple as different people preferring different styles, said Schreiber, who has met Lafley but not McDonald.